Why couples are turning to personalized number plates as a Valentine's Gift to say 'I love you'. Explains the growing phenomena in the UK car registration industry and how personalized plates are becoming a popular accessory for motoring enthusiasts.

(PRWEB) February 1, 2007 -- It seems that traditional presents such as flowers and chocolates could be put on the back seat this Valentines Day as loved up people look for modern and unique ways to say to say to their partner "I love you".

UK personalized plates specialists Cape Plates have seen a growing trend of customers looking to spoil their motor mad loved ones with a car registration number for a Valentines gift. Orders have been coming in online and over the phones to customers looking for the perfect private plates for the special day. The majority of customers are purchasing personalized plates with their partner's initials while some people are buying "Mr or Mrs" plates by selecting a registration number from the current 55 style range such as MR55 JNS (Mrs Jones).

It may be hard to believe but the motor and number plates industry is no stranger when it comes to romantic personalized number plates. M4 RRY (Marry), LOV 3S (Loves) and K1 SSS (Kiss) have all been snapped up by buyers at DVLA auctions in the UK over the years while perhaps the ultimate amorous number plate CUP 1D (Cupid) was bought at auction in 1990 for almost £20000. Other romance inspired plates sold at auction include LOV 3R (Lover), 4 YOU and V1 CAR (Vicar).

And it is not just Valentines Day when people are declaring their love in this novel way; people are now purchasing number plates as anniversary gifts as well. One customer recently purchased personalized plates displaying her husbands name and year of birth as a 50th wedding anniversary present. Registration plates containing a couple's anniversary date or the number of years of marriage are a popular choice with buyers who are looking for an original way to mark their special occasion. Some couples have even bought a matching pair of personalized plates to celebrate their love for each other.

Even wedding companies are getting in on the act by using a private number plate as a unique way of advertising and attracting attention. More recently http://www.capeplates.co.uk/  sold personalized plates with the word WED to a national limousine company. The numbers on the registration related to the date the owners tied the knot and the number plates has been assigned to one of their limousines for use as a wedding car.